S4314 — Prohibits personalized algorithmic pricing and surveillance-based pricing by certain retailers in online commerce.

S4314 — Prohibits personalized algorithmic pricing and surveillance-based pricing by certain retailers in online commerce. · Informed CitizenryS4314 aims to protect consumers from unfair and non-transparent pricing practices when shopping online. Specifically, the bill prohibits retailers from using highly individualized algorithms—ofte…Open in Informed Citizenry